Hi, I’m Ben.

More Disney!

We have this saying at 6Wunderkinder. It usually happens when we are working on something new and one of our teammates would say: “This needs more Disney!” It sounds funny, but that simple phrase immediately helps us to refocus and gets down to the essence of our work. “More Disney” means “there’s the magic missing”. It means there’s no emotional hook. It can also mean…

Every VC needs a Design Partner

In a startup, a VC should be a partner who supports you in building and growing your business by sharing his knowledge and giving advice. I’ve met many great VCs with a broad knowledge in numbers and strategy, but yet when it comes to product, brand and design, young entrepreneurs still often feel like they’re on their own. I therefore strongly believe that every modern VC firm must have the…

Hidden champions of product design

Products are people too. Products influence people through emotions. We as designers define the experiential, social and other qualities of products every day. We create the shape, heart and soul of a product. Nowadays though, I see a lot of products that look and feel quite similar. They lack personality. I found that there are things which can make a big difference in a product’s personality,…

Doubts

I talked to two of my friends the other day, one asked me about life and how I manage to succeed in everything I do. I told her that she might have a “wrong” perception and that a lot of the things I’ve done have failed. At the same day I talked to another friend about self doubts, how exhausting they are and how to finally get rid of them. The contrast between those two situations made me…

First principles reasoning

In recent interviews Elon Musk was asked about his “magic sauce” for creating innovations. His answer: “Boil things down to their fundamental truths and reason up from there. As opposed to reasoning by analogy. We get through life usually by reasoning by analogy which essentially means copying what other people do with slight variations. But when you want to do something new, you have to…

My take on messaging

Messaging is an every day/hour/minute action for hundreds of millions of people. Still there’s no sufficient solution on the market. As a user I want to communicate seamlessly with people I care about. Therefore the perfect messaging tool is everywhere I go, on my mobile, tablet, computer, car, kitchen... I want to message text, voice, photos, drawings, locations, files – basically every…

How we published a book in 36 hours

I read Danielle’s wonderful novel about the nameless girl and her tumblr blog and I was amazed by the story she had created within only 24 hours. In fact, I was so excited that I proposed to make a book out of the manuscript. She agreed and we set ourselves the “random” goal to finish the project within 36 hours. That’s how it started. I began to work on what should become a printed…